According to market research firm Futuresource Consulting, Samsung Electronics is recognized as a leader in the global soundbar market. A recently released report states that Samsung has led the soundbar market for the 9th consecutive year, achieving a 20.2% market share and 18.4% of the sector’s sales volume in 2022.
Samsung soundbars, with premium lines like the Q series, combine an elegant and modern design to ensure powerful and immersive sound quality and greater compatibility with televisions. Features such as SpaceFit Sound are appreciated by users for calibrating sounds adapted to the acoustics of each space, optimizing the entire sound experience and perfectly adjusting to the user’s profile and context of use.
Indeed, Samsung Soundbars have impressed industry insiders, with AVForums choosing the HW-Q990B as its 2022 “Best in Class” winner and Newsweek commenting that the HW-S800B “delivers impressive sound that fills the room”.
Samsung is making its soundbar portfolio even more exciting this year, with technological advancements that allow for a richer sound experience. Premium audio features to win over home theater users and enthusiasts.
Samsung’s HW-Q990C is a Q-series soundbar with an impressive 11.1.4-channel configuration and Dolby Atmos audio. It is equipped with the latest generation Q-Symphony 3.0, which analyzes and processes voice channels and audio components to deliver perfectly synchronized audio using the optimal balance between TV and soundbar speakers. Another feature also present is SpaceFit Pro Sound, which calibrates sounds to match the acoustic characteristics of each space, and Pro Game Mode, which optimizes sounds depending on the type of game for greater realism when playing through cloud gaming from Samsung.
“Samsung is committed to providing an industry-leading home entertainment experience that meets the evolving needs of our users and what they are looking for with our devices.” referring to Cheolgi Kim, EVP of Samsung Electronics’ visual display business. “Samsung soundbars are the perfect immersive match for Samsung TVs, exemplifying the pinnacle of cinematic sound with intelligent audio features and advanced connectivity.” developed
According to Futuresource, the global speaker market, which has shown a steady growth of about 5.7% over the past three years, sold 23.16 million units in 2022 and is expected to reach 26 million units by 2025.